Customer Intelligence Director/$90K/Henry
Current salary $90K. US citizen. Chicago area only.
Profile:
Accomplished Marketing professional with outstanding record of success in commodities and marketing. Oversaw a CFA80 million consumer products business at Pitah Fish brothers as marketing manager after generating CFA10 million in annual sales as assistant manager. Self-motivated, dynamic, analytic, highly dependable, results oriented professional with proven success managing projects across industries in both domestic and international markets. Excellent organizational and multitasking skills with award winning work across cultural boundaries. Experienced financial researcher, with proven ability to successfully communicate and present complex findings in a simple, concise format.
Fluent in English and French.
Experience:
Draftfcb Chicago
Customer Intelligence Strategy Director June 2008 - July 2009
- Introduced and implemented several complex statistical analytics like Time series modeling, and market mix models to analyze client data and recommend business strategies.
- Successfully utilized market basket analyses to analyze Kmart historic sales data, and recommended lay-away as a holiday strategy helping Kmart outperform big box retailers in 2009 holiday sales.
- Routinely met with Top management at client locations to talk about project ideas and concepts for future projects, helping the company secure $300,000 in existing business.
- Directed the first ever MoneyGram International customer segmentation study, creating four behavioral segments, saving the company $7 million annually in direct marketing costs.
- Extremely comfortable developing and presenting very complex ideas to all levels of senior management, helping to secure over $2 million in new business for Draftfcb.
Walgreens Co.
Statistical Modeling Manager 2006 - 2008
- Conducted Customer Segmentation project resulting in reduction of advertising budget by 18%, saving the company a projected $5 million a month for the next 6 years.
- Assisted in designing time-series modeling trends to measure change driven performance across all Walgreens stores, saving the company a projected $30 million a year going forward.
- Directed and worked as part of a team that developed hierarchical linear models designed to measure the effectiveness of advertising in all departments at 6000 Walgreens stores.
United States Air Force
Manager, Psychological Operations Warfare 2000 - 2006
- Supervised 20 military and civilian personnel field operations. Reviewed personnel files, updated training records, recorded personnel actions, work flow, and served as team leader.
- Designed and executed proven psychological tactics that achieved successful results in 10 countries around the world securing tactical advantage over the enemy 100% of the time.
- Oversaw $2.5 million in equipment and supplies ensuring 100% accountability and safety compliance.
Pitah Fish Brothers, Cameroon
Sales and Marketing Manager 1995 - 2000
- Lead cross-functional teams from sales, development and marketing to determining strategy increasing sales by 30% three years in a row.
- Consistent top sales performer, securing the company's top performing salesman award 3 years in a row for exceeding CFA10 million in sales each year.
- Excellent understanding of the African commodities market, helping local farmers make timely delivery on cocoa & coffee contracts, saving 100% of products from damage and theft.
- Highly energetic & persuasive sales professional, consistently seeking new sales outlets, ultimately generating sales from nearly 95% of contacts.
Technical Skills:
Advanced skills in Microsoft Office (Excel, Power Point, Access), SAS, Stata, SQL, SPSS, HLM
Education:
University of Illinois at Urbana - Champaign - Downtown Chicago Campus
Executive Masters of Business Administration Expected graduation - April 2010
University of Illinois at Chicago
Masters in Biostatistics May 2006
University of Phoenix, Arizona
Bachelor of Science in Health Services Management May 2004